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Paul Rodriguez: Primitive x Zumiez



Check out this Zumiez interview with pro skateboarder Paul Rodriguez. P-Rod is sponsored by Primitive, Nike Skateboarding, Mountain Dew, Nixon, and many more skate brands. In this interview, P-Rod talks about growing Primitive from a skate shop into a successful brand of its own, admits his admiration for today's ams, and shows his excitement for the upcoming Plan B skateboarding video.